Comparison
funn.to vs Linktree
Linktree is the default link-in-bio tool. Most creators have one, most affiliates start with one. The problem is that a vertical list of links was never designed to convert traffic into Amazon purchases. funn.to builds a sales page for the product instead. This is what changes when you switch.
Side by side
| Feature | Linktree | funn.to |
|---|---|---|
| Best for | Bio links, social profiles | Single-product Amazon affiliate pages |
| Page format | Vertical list of links | Long-form sales page with images, copy, CTA |
| Amazon-specific copy | No, generic | Yes, generated from product data |
| Affiliate tag injection | Manual on every link | Automatic via your tag in profile |
| Pricing | Free + Pro $5/mo | Free |
| Custom domain | Pro plan only | funn.to/yourname or vanity URL |
| A/B testing | No | Yes, multi-variant per product |
| Cookie pre-warming for Amazon | No | Yes, via go links |
| SEO | Profile page only | Each funnel page is indexable |
| Setup time | 5 minutes per link | 4 minutes per full page |
When Linktree is the right call
If you are a creator who needs one stable URL on Instagram or TikTok bio that points to multiple destinations, Linktree is the right tool. It is fast to set up. It does not pretend to be more than a router.
It also works well when most of your traffic is to non-Amazon things. YouTube channels, Discord servers, your newsletter, your store on Etsy. Linktree treats every link the same. This is a feature when your destinations are heterogeneous.
When funn.to wins for Amazon
The moment your goal is to convert traffic into Amazon sales, the math changes. A bio link in a list gets a click-through rate of around 1 to 3 percent. A real sales page with copy, images, and social proof can run 5 to 15 percent. That is 5 to 15 times more affiliate revenue from the same traffic.
Amazon also pays per purchase, not per click. Sending a cold visitor straight to Amazon means they land on a page with 47 other products in the sidebar. funn.to keeps them on a page about one product, builds intent, then sends them to Amazon ready to buy. The cookie window starts at the right moment.
Verdict
Use both. Keep Linktree as the bio router because that is what it is good at. When one of those links is a product you want to push hard, point it at a funn.to page for that product instead of straight to Amazon.
If I had to pick only one and my income depended on Amazon affiliate sales, I would not run that on Linktree. The conversion gap is too big to ignore over a year of traffic.
Try funn.to free
Generate an Amazon affiliate funnel in 4 minutes. No account needed.
Generate a funnelMore comparisons
Last updated 2026-04-30